SEO report of northwichbusiness.co.uk

Northwich Independent Retailers Association

www.northwichbusiness.co.uk/

Northwich Independent retailers first met in January 2011 as a result of growing concern for the sustainability of the town ...


 Tasks

  • Make the site mobile device friendly.
  • Avoid using deprecated HTML tags.
  • Implement the viewport meta tag.

 SEO

URL

Domain : www.northwichbusiness.co.uk/

Character length : 28

Title
Northwich Independent Retailers Association
Description
Northwich Independent retailers first met in January 2011 as a result of growing concern for the sustainability of the town ...
Keywords (meta keywords)
Northwich Independent Retailers Association, local, Northwich, Cheshire, UK,

Error! Using “meta keywords” is meaningless in a while.
Open Graph Protocol

Error! The website does not use the OG (Open Graph) protocol.

Dublin Core
Dublin Core is not used
Underscores in the URLs
Good! No underscore (_) found in the URLs.
Search engine friendly URLs
Good! The website uses SEO friendly URLs.
Checking the robots.txt file
The robots.txt file is missing!

 Social

Social Engagement

No info found.

 Content

Doctype
XHTML 1.0 Transitional
Encoding
Perfect! The character encoding is set: WINDOWS-1252.
Language
We have found the language localisation: ”en”.
Title
Northwich Independent Retailers Association

Character length : 43

Good! The title’s length is between 10 and 70 characters.
Text / HTML ratio
Ratio : 27%

Good! The text / code ratio is between 25 and 70 percent.
Headings
H1H2H3H4H5H6
120000
Heading structure in the source code
  • <H2> What's On
  • <H2> NIRA Members
  • <H1> Northwich Independent Retailers
Word cloud
  • northwich6
  • town5
  • independent5
  • members4
  • group4
  • website3
  • retailers3
  • some3
  • groups3
  • café2
  • cookies2
  • due2
  • january2
  • help2
  • cheshire2
  • events2
  • now2
  • christmas2
  • tree2
  • plan2
  • council2
  • including2
  • resulted2
  • business2
  • shoes2
  • gilroy2
  • kanya2
  • curtain2
  • wilson2
  • magic2
  • rosebank2
  • bar2
  • crafty2
  • bistro2
Keyword matrix
wordtitledescriptionsheading
northwich
town
independent
members
group
website
Two Word cloud
  • our website2
  • bar bistro2
  • christmas tree2
  • curtain magic2
  • independent retailers2
  • northwich independent2
404 Page
The website has no standard 404 error page.
Flash content
Good! The website does not have any flash contents.
Frame
Good! The website does not use iFrame solutions.

 Readability

Flesch–Kincaid Grade Level
8.20
Flesch Reading Ease
59.50
Coleman Liau Index
12.00
Automated Readability Index (ARI)
8.00
Dale–Chall Readability
6.40
SMOG Index
11.40
Spache Readibility
5.00
Number of letters
1945
Number of words
398
Number of sentences
31
Average words per sentences
13
Number of syllables
632
Syllables in words
628
Average syllables in words
1.59
Number of words in first three syllables
63
Percentage of word / syllables
15.83
Words not in Dale-Chall easy-word list
146
Words not in Spache easy-word list
137

 Technologies

Mobile optimization
Error! This website is not optimized for mobile devices... It is optimized for devices which have at least 960px wide display!
Deprecated HTML elements
Good! No deprecated HTML tags are detected.
Redirection (www / not www)
Good! The web address is accessible only in one version. The version without www is redirected to the version with www.
Deprecated HTML elements
Good! No deprecated HTML tags are detected.
Printability
Suggestion! Unfortunately, no printer-friendly CSS found.
Meta Tag (viewport tag, mobile devices)
Error! The meta tag named viewport is missing.

 Speed test

Server response time
The server response time is fast enough.
Loading time
2,464 ms
Table layout
Good! No nested tables found.
Render blocking resources
Good! No render blocking elements found!

 Speed test – Javascript

Javascript
Good! Just a few javascript files are detected on the website.
  • http://www.northwichbusiness.co.uk/js/jquery-1.9.1.min.js
  • http://www.northwichbusiness.co.uk/js/jquery-ui-1.10.3.custom.min.js
  • http://www.northwichbusiness.co.uk/js/jquery.colorbox.js
  • http://www.northwichbusiness.co.uk/js/jcarousellite_1.0.1.js
  • http://www.northwichbusiness.co.uk/js/general.js
  • http://www.northwichbusiness.co.uk/js/responsiveslides.min.js
File size of all javascript files combined
0.00
Javascript minifying
Great! The Javascript files are minified.

 Speed test – CSS

CSS
Error! Too many CSS files detected that slows down the page load.
  • http://www.northwichbusiness.co.uk/css/reset.css
  • http://www.northwichbusiness.co.uk/css/960.css
  • http://www.northwichbusiness.co.uk/css/start/jquery-ui-1.10.3.custom.min.css
  • http://www.northwichbusiness.co.uk/css/colorbox.css
  • http://www.northwichbusiness.co.uk/css/responsiveslides.css
  • http://www.northwichbusiness.co.uk/style.css
File size of all css files combined
0.00
CSS minifying
Great! The CSS elements are minified.

 Speed test – Compression

Uncompressed size of the of the HTML
0.00
Gzip compression
Your site uses compression.

 Speed test – Browser cache

Browser cache
The browser cache is set correctly for all elements.

 Speed test – Images

File size of all images combined
0.00
Image optimisation
All images are optimized.

 Links

 Website security

IP
217.160.0.58
External hidden links
Good! No hidden external links found
Looking for eval()
Good! No eval(bas64_decode()) scripts are found
Checking for XSS vulnerability
No XSS vulnerability found
Email encryption
Good! We have not found any unencrypted email addresses.

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 Icons

Favicon
Error! No favicon is found. Using favicon helps to build a better brand quicker.

 Order of Heading elements on mobile by position

  • H2 : What's On, ( 99px from top )
  • H2 : NIRA Members, ( 336.546875px from top )
  • H1 : Northwich Independent Retailers, ( 498px from top )

 Typos

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